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On This Day, September 4: Charlie McCarthy and Lena Horne

Also featured: Johnny Mathis.

September 4 Update

This report documents the historical provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and pure narrative synopses for broadcasts transmitting on September 4 across Edgar Bergen and Charlie McCarthy trading rapid-fire insults with vaudeville comedian Ken Murray for Chase & Sanborn, four distinct eras of all-star musical appeals on Guest Star for the U.S. Treasury (Lena Horne in 1947, Gordon MacRae in 1955, Johnny Mathis in 1960, and Trini Lopez in 1966), alongside 1970s CBS relationship drama on Faces of Love, Edgar Bergen (1938), Lena Horne (1947), Gordon MacRae (1955), Johnny Mathis (1960), Trini Lopez (1966), and Joan Copeland (1938–1975):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story Synopsis
"Guest Ken Murray with Edgar Bergen and Charlie McCarthy" NBC Red (WEAF)
1938-09-04
8:00 PM EDST
Standard Brands
Chase & Sanborn Coffee
Edgar Bergen & Charlie Ken Murray & Eddy ["Comedy", "Variety", "Chase and Sanborn", "Charlie McCarthy", "Ken Murray"] Charlie McCarthy trades rapid-fire comedic insults with vaudeville comedian Ken Murray and schemes to crash Hollywood movie sets.
"Guest Lena Horne with US Savings Bonds" Syndication / Treasury
1947-09-04
U.S. Treasury Dept.
U.S. Savings Bonds
Lena Horne (Vocalist) Treasury Orchestra ["Music", "Vocal", "Guest Star", "Lena Horne", "US Treasury"] Vocalist Lena Horne performs sultry jazz standards and blues ballads to encourage public investment in peacetime security bonds.
"Guest Gordon MacRae (It Had to Be You)" Syndication / Treasury
1955-09-04
U.S. Treasury Dept.
U.S. Savings Bonds
Gordon MacRae (Host) Ray Bloch & Orch. ["Music", "Vocal", "Guest Star", "Gordon MacRae", "US Treasury"] Baritone singer Gordon MacRae performs popular Broadway showtunes and romantic melodies led by It Had to Be You.
"Guest Johnny Mathis with US Savings Bonds" Syndication / Treasury
1960-09-04
U.S. Treasury Dept.
U.S. Savings Bonds
Johnny Mathis (Vocalist) Treasury Studio Band ["Music", "Vocal", "Guest Star", "Johnny Mathis", "US Treasury"] Johnny Mathis delivers smooth pop ballad performances and appeals to American workers to enroll in payroll savings plans.
"Guest Trini Lopez with US Savings Bonds" Syndication / Treasury
1966-09-04
U.S. Treasury Dept.
U.S. Savings Bonds
Trini Lopez (Guitar/Vocal) Treasury Studio Band ["Music", "Folk Pop", "Guest Star", "Trini Lopez", "US Treasury"] Trini Lopez plays rhythmic Latin folk-pop acoustic guitar hits and promotes the purchase of United States Savings Bonds.
"The Mask of Affection with Joan Copeland and Joan Lorring" CBS Radio
1975-09-04
Sustaining
Audio Drama
Joan Copeland & Lorring Ian Martin & Beck ["Drama", "Anthology", "Faces of Love", "Joan Copeland", "CBS Radio"] Two estranged sisters confront unresolved marital jealousies and deceit when an unexpected legacy forces a tense family reunion.
  • September 4
  • The Chase and Sanborn Program
  • Edgar Bergen
  • Charlie McCarthy
  • Ken Murray
  • Standard Brands
  • Guest Star
  • US Treasury
  • US Savings Bonds
  • Lena Horne
  • Gordon MacRae
  • Johnny Mathis