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On This Day, August 28: Blondie and Rin-Tin-Tin

Also featured: Hollywood Hotel.

August 28 Update

This report documents the historical provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and pure narrative synopses for broadcasts transmitting on August 28 across American network radio and syndication, Arthur Lake buying a racehorse on Blondie for Camel Cigarettes, Rin-Tin-Tin & Rusty tracking a lost child for Nabisco, Mercedes McCambridge in Abie's Irish Rose, Dick Powell hosting Humphrey Bogart and Pat O'Brien previewing China Clipper for Campbell's Soup, Salvation Army's Heartbeat Theatre, and James H. Pierce saving Jane on Tarzan (1933–1960):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story Synopsis
"Dagwood Buys a Horse" CBS (WABC)
1939-08-28
7:30 PM EDST
R.J. Reynolds
Camel Cigarettes
Penny Singleton, Arthur Lake Hanley Stafford, Chic Young ["Sitcom", "Comedy", "Domestic", "Marriage", "Comics"] Dagwood gets talked into buying a retired racehorse at an auction, concealing the oversized thoroughbred in the Bumstead backyard garage.
"Babe in the Woods" Mutual (WOR)
1955-08-28
5:00 PM EDT
National Biscuit Co.
Nabisco Shredded Wheat
Lee Aaker, James Brown Rin-Tin-Tin IV ["Western", "Adventure", "Juvenile", "Action", "Animals"] Rin-Tin-Tin and Rusty track a missing frontier toddler who wandered into cougar territory during an unexpected mountain blizzard.
"The Twins' Birthday Party" NBC (WEAF)
1943-08-28
8:00 PM EWT
Procter & Gamble
Drene Shampoo
Richard Coogan, M. McCambridge Anne Nichols (Creator) ["Sitcom", "Comedy", "Domestic", "Family", "Dialect"] Solomon Levy and Patrick Murphy renew their stubborn family feud while competing to buy the most lavish birthday gifts for the twins.
"China Clipper" CBS (WABC)
1936-08-28
9:00 PM EDST
Campbell Soup Co.
Campbell's Tomato Soup
Dick Powell, Pat O'Brien Humphrey Bogart, F. Langford ["Variety", "Hollywood", "Movie Preview", "Music", "Drama"] Host Dick Powell welcomes Pat O'Brien and Humphrey Bogart previewing the dramatic trans-Pacific aviation film 'China Clipper'.
"The Flaming Brush" Syndicated Drama
1960-08-28
The Salvation Army
Sustaining Audio Drama
Dramatic Repertory Salvation Army Drama Staff ["Drama", "Religious", "Anthology", "Inspirational", "Moral"] A bitter commercial artist finds spiritual purpose and creative inspiration while rehabilitating at a Salvation Army harbor shelter.
"The Temple of the Flaming God (Part 51)" Syndicated Elec
1933-08-28
Commercial
Regional Sponsors
James H. Pierce, Joan Burroughs Edgar Rice Burroughs ["Adventure", "Jungle", "Serial", "Pulp", "Action"] Tarzan fights off cult warriors inside a subterranean cavern to rescue Jane from sacrifice before the altar of the Flaming God.
  • August 28
  • Blondie
  • Penny Singleton
  • Arthur Lake
  • Hanley Stafford
  • Chic Young
  • Camel Cigarettes
  • The Adventures of Rin-Tin-Tin
  • Lee Aaker
  • James Brown
  • Nabisco
  • Abies Irish Rose