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On This Day, August 28: Bing Crosby and Dinah Shore

Also featured: One Man's Family.

August 28 Update

This report documents the historical provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and pure narrative synopses for broadcasts transmitting on August 28 across American network radio, Bing Crosby performing acoustic standards with Buddy Cole and hosting satirists Bob and Ray on The Bing Crosby Show (1956–1958), Dinah Shore singing Jingle Jangle Jingle for Sal Hepatica, Carlton E. Morse's One Man's Family, Irna Phillips' The Guiding Light for Duz Soap, and twilight choral melodies on The Lyn Murray Show (1942–1958):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story Synopsis
"Melodies at Twilight" CBS (WABC)
1944-08-28
6:15 PM EWT
Sustaining
Musical Broadcast
Lyn Murray Chorus Lyn Murray (Director) ["Music", "Choral", "Orchestral", "Easy Listening", "Standards"] Lyn Murray conducts his orchestra and vocal choir in lush choral arrangements of Broadway show tunes and American standards.
"Jingle Jangle Jingle" NBC Blue (WJZ)
1942-08-28
9:30 PM EWT
Bristol-Myers Co.
Sal Hepatica / Mum
Dinah Shore, Gordon Jenkins Six Hits and a Miss ["Music", "Variety", "Vocal", "Pop Standard", "Big Band"] Dinah Shore serenades listeners with romantic war-era ballads, headlining with the popular hit 'Jingle Jangle Jingle'.
"The Book of Henry (Book 77, Chapter 11)" NBC (WNBC)
1950-08-28
3:00 PM EDT
Miles Laboratories
Alka-Seltzer / One-A-Day
J. Anthony Smythe, M. Ellen Carlton E. Morse (Writer) ["Serial", "Soap Opera", "Domestic", "Family", "Drama"] Father Barbour offers heartfelt counsel to Henry regarding his family responsibilities and future business plans in the Barbour garden.
"Meta Finds Allies" CBS (WABC)
1950-08-28
1:45 PM EDT
Procter & Gamble
Duz / Ivory Soap
Jone Allison, Theo Goetz Irna Phillips (Creator) ["Serial", "Soap Opera", "Domestic", "Family", "Drama"] Meta Bauer gathers loyal allies in Five Points to defend her family against rising neighborhood gossip and marital discord.
"Late Summer Harmonies with Buddy Cole" CBS (WCBS)
1956-08-28
7:30 PM EDT
Sustaining
Musical Broadcast
Bing Crosby, Buddy Cole Trio CBS Musical Staff ["Music", "Vocal", "Pop Standard", "Jazz", "Americana"] Bing Crosby trades witty banter with pianist Buddy Cole and sings relaxed acoustic interpretations of Great American Songbook classics.
"Bob and Ray's Summer House" CBS (WCBS)
1958-08-28
7:30 PM EDT
Sustaining
Musical Broadcast
Bing Crosby, Bob & Ray Buddy Cole (Pianist) ["Music", "Comedy", "Satire", "Vocal", "Americana"] Satirists Bob and Ray join Bing Crosby for absurd comedy sketches satirizing suburban vacation home rentals and golf clubhouse gossip.
  • August 28
  • Bing Crosby
  • Bob and Ray
  • Buddy Cole
  • Dinah Shore
  • Gordon Jenkins
  • Bristol-Myers
  • Sal Hepatica
  • One Mans Family
  • Carlton E Morse
  • Father Barbour
  • Alka-Seltzer