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On This Day, August 24: Shakespeare's Twelfth Night and Night Beat

Also featured: Don Ameche.

August 24 Exhaustive Update

This report documents the comprehensive provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, serial multi-part narrative arcs, and story synopses for historical broadcasts transmitting on August 24 across American network, classical Shakespearean drama, and newspaper noir radio history (1934–1952):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story-First Plot Synopsis
"Twelfth Night (Starring Peggy Ashcroft & Alec Guinness — BBC)" BBC Home
1950-08-24
8:30 PM BST
Sustaining
BBC Classical Theater
Peggy Ashcroft (Viola), Alec Guinness (Malvolio), Paul Scofield Val Gielgud (Director), Antony Hopkins (Music) ["Drama", "Classics", "Shakespeare", "Comedy", "British"] William Shakespeare's immortal romantic comedy of mistaken identity and unrequited love in Illyria, starring Dame Peggy Ashcroft as the shipwrecked Viola disguised as Cesario and Alec Guinness as the cross-gartered steward Malvolio.
"The Stowaway (Starring Don Ameche & June Meredith — Italian Balm)" NBC Red (WEAF)
1934-08-24
10:00 PM EDST
Campana Corp.
Campana Italian Balm
Don Ameche, June Meredith, Charles P. Hughes Anthony Wayne (Writer), Joe Ainley, Vincent Pelletier ["Drama", "Romance", "Anthology", "Theater", "Americana"] "Welcome to the Little Theater off Times Square!" Hollywood screen star Don Ameche and June Meredith star in a breezy high-seas romantic adventure about a charming stowaway discovered aboard a luxury transatlantic ocean liner bound for Paris for Campana Italian Balm.
"One Night in Miami (Starring Barbara Luddy & Bob Bailey — Italian Balm)" CBS (WCBS)
1952-08-24
8:00 PM EDT
Campana Corp.
Italian Balm & D.D.D.
Barbara Luddy, Bob Bailey, Marvin Miller Virginia M. Cooke (Writer), Joe Ainley, Vincent Pelletier ["Drama", "Romance", "Anthology", "Theater", "Americana"] Barbara Luddy and Bob Bailey star in a sparkling tropical romance set against the glamorous beachfront nightclubs and moonlight palm cabanas of Biscayne Bay in Miami.
"The Practical Joke (Frank Lovejoy as Randy Stone — Night Beat)" NBC (WNBC)
1951-08-24
8:30 PM EDT
Sustaining
Newspaper Noir Drama
Frank Lovejoy (Randy Stone), Joan Banks, Herb Vigran Russell Hughes (Writer), Warren Lewis, Donald Rickles ["Drama", "Noir", "Journalism", "Hardboiled", "Crime"] "Copy boy! Randy Stone, Night Beat..." Chicago Star night-shift reporter Randy Stone investigates a cruel practical joke staged at a high-society fraternity reunion that spiraled into blackmail and a fatal midnight hit-and-run along Lake Shore Drive.
"Three American One-Acts: Adam and Eve on a Raft (Radio Guild Dramas)" NBC Blue (WJZ)
1940-08-24
7:30 PM EDST
Sustaining
Dramatic Workshop
Karl Swenson, Florence Malone, Neil O'Malley James Church (Director), Gene Hamilton (Announcer) ["Drama", "Anthology", "Literature", "Americana", "Audio Drama"] An innovative NBC dramatic workshop triple feature presenting three evocative American one-act radio plays: diner counterculture in Adam and Eve on a Raft, human mortality in When Your Time Comes, and marital coldness in A Piece of Ice.
"The Nation's Top 15 Tunes: That's What You Think (Freddie Martin — Lucky Strike)" NBC Red (WEAF)
1935-08-24
8:00 PM EDST
American Tobacco Co.
Lucky Strike Cigarettes
Freddie Martin Orchestra, Lennie Hayton, Buddy Clark Lord & Thomas, Mark Warnow, Alois Havrilla ["Music", "Countdown", "Big Band", "Pop", "Variety"] "America's taste in popular music!" Freddie Martin and Lennie Hayton lead their orchestras in countdown performances of the nation's top fifteen sheet-music and phonograph sellers, opening with 'That's What You Think' and 'Cheek to Cheek' for Lucky Strike.
  • August 24
  • Shakespearian Collection
  • Twelfth Night
  • Peggy Ashcroft
  • Alec Guinness
  • Paul Scofield
  • Val Gielgud
  • BBC Home Service
  • The First Nighter Program
  • Don Ameche
  • Barbara Luddy
  • Bob Bailey