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On This Day, August 24: Joel McCrea and Billie Burke

Also featured: Bulldog Drummond.

August 24 Exhaustive Update

This report documents the comprehensive provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and story synopses for historical broadcasts transmitting on August 24 across American network, British BBC Radio 4, and daytime drama broadcasting history (1942–1969):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story-First Plot Synopsis
"The Thousand Dollar Bill (Starring Billie Burke — Listerine)" CBS (WABC)
1946-08-24
11:30 AM EDT
Lambert Pharmacal
Listerine Antiseptic
Billie Burke, Earle Ross, Lillian Randolph Ruth Brooks Flippen, Axel Gruenberg, Marvin Miller ["Comedy", "Domestic", "Sitcom", "Humor", "Vocal"] Fluffy-headed socialite Billie Burke inadvertently discovers a thousand-dollar banknote tucked inside an antique cookbook, embarking on a comically bewildering spree to return the money to its eccentric rightful owner while dodging opportunistic neighbor relatives.
"Three Victims (Starring Joel McCrea as Ranger Jace Pearson — Wheaties)" NBC (WNBC)
1952-08-24
6:30 PM EDT
General Mills
Wheaties - "Breakfast of Champions"
Joel McCrea (Ranger Jace Pearson), Herb Vigran Stacy Keach Sr. (Director), Joel Murcott, Hal Gibney ["Western", "Police", "Procedural", "Action", "True Crime"] Texas Ranger Jace Pearson investigates a deadly hit-and-run crash on a lonely highway near San Angelo that claimed three victims, utilizing tire impressions, paint chip forensics, and cattle-guard dent analysis to track down a reckless rancher's son.
"The Case of the Ghost Town Ambush (Starring Jim Ameche as The Silver Eagle)" ABC (WJZ)
1954-08-24
7:30 PM EDT
General Mills
Cheerios & Wheaties
Jim Ameche (Jim West), Jack Lester (Joe Bideaux) James E. Jewell (Creator/Director), Ed Prentiss ["Western", "Adventure", "Canadian", "Action", "Juvenile"] Canadian Mountie Jim West—the Silver Eagle—and French-Canadian guide Joe Bideaux brave a blizzard in the Canadian Rockies to infiltrate an abandoned mining camp, breaking up an armed counterfeit fur-trading operation.
"The Big Business Lark: Dining Out (Stephen Murray & Jon Pertwee)" BBC Radio 4
1969-08-24
2:00 PM BST
Sustaining
BBC Radio 4 Comedy
Stephen Murray, Jon Pertwee, Leslie Phillips Lawrie Wyman (Writer), Alastair Scott Johnston ["Comedy", "Satire", "British", "Corporate", "Sitcom"] In this business-world spin-off of The Navy Lark, the directors of British United Plastics attempt to host an extravagant expense-account dinner to impress an aristocratic investor, unravelling into hilarious gastronomic pandemonium when the wrong table is booked.
"The Bull-Pen Mystery (Starring Ned Wever as Bulldog Drummond)" Mutual (WOR)
1942-08-24
8:00 PM EWT
Sustaining
Action Adventure
Ned Wever (Bulldog Drummond), Luis Van Rooten H.C. McNeile, Himan Brown, Dan Seymour ["Detective", "Adventure", "Hardboiled", "Action", "British"] British adventurer Captain Hugh 'Bulldog' Drummond and loyal valet Denny investigate the midnight stabbing murder of a championship prize bull breeder inside a locked stockyard barn, uncovering a ring of international livestock saboteurs.
"Claudia and the Play's Director (Starring Claire Niesen as Mary Noble — Dr. Lyon's)" NBC (WNBC)
1950-08-24
4:00 PM EDT
Sterling Drug Inc.
Dr. Lyon's Tooth Powder
Claire Niesen (Mary Noble), James Meighan Frank & Anne Hummert, Richard Leonard, Harry Clark ["Soap Opera", "Drama", "Theater", "Romance", "Domestic"] In Manhattan's theater district, Mary Noble strives to keep peace during Broadway rehearsals as tempestuous leading lady Claudia clashes furiously with the director, threatening to derail Larry Noble's new theatrical production.
  • August 24
  • Tales of the Texas Rangers
  • Joel McCrea
  • Stacy Keach Sr
  • Wheaties
  • The Billie Burke Show
  • Billie Burke
  • Earle Ross
  • Lillian Randolph
  • Listerine
  • The Silver Eagle
  • Jim Ameche